Empowering young innovators.
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Challenge

A brand for an innovation event aiming to cultivate a culture of entrepreneurship among students, providing them with the necessary skills, resources, and opportunities to turn their innovative ideas into successful businesses.

Date
2023
Services
  • Brand Strategy
  • Brand Identity
  • Visual Design
About
An innovation event that celebrates and supports entrepreneurial students' spirits. Exploring topics of economic growth, job creation, sustainable development across Africa.
Solution

Our creative process led us to purposely customise the OSCARS' brand with unique themes for various upcoming events.

For the OSCARS Olympiads 2023 in Kenya, we defined vibrant colours and striking visuals starting off with a stylescape targeting their young students audience. We also learnt about the importance of reusing part of OSCARS brand identity and the representation of its core values, therefore reinforcing OSCARS status and visibility.
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